Auto Detailing & Styling Business Class

Training Course Content:

 

 

This program is designed to equip you with the essential skills, strategies, and business know-how to build and run

a successful auto detailing or styling business.

 

Course Outline:

 

Session 1: Business Foundations (2 hours)

 

Theory:

Overview of the Auto Detailing & Styling industry

• Exploring market trends, customer demand, and profitable niches.

Business Planning & Legal Setup

• Creating a business roadmap, and understanding registration, licensing, and permits.

Setting Up Administrative Systems

• Establishing tools for scheduling, invoicing, client management, and essential time-management strategies.

 

Practical Application:

• Implement all topics covered in Session 1 in real-life business setup
• Document actions via logs or photos

 

Session 2: Financial Management & Costing (2 hours)

 

Theory:

Startup & Operational Costing

• Budgeting for equipment, supplies, facility needs, and supplier relationships/pricing.

Pricing & Profitability

• Conducting cost analysis, applying competitive pricing models, and learning upsell and cross-sell strategies.

Financial Systems & Tax Compliance

• Setting up accounting and bookkeeping systems, cash flow tracking, forecasting, and compliance essentials.

 

Practical Application:

• Apply costing & pricing models in client’s business scenario
• Record outcomes and lessons learned

 

Session 3: Branding, Website & Marketing (2 hours)

 

Theory:

Building a Strong Brand Identity

• Designing logos, business cards, and promotional materials; crafting a distinct brand message.

Establishing Online Presence

• Key website elements: service pages, booking functionality, basic SEO.

Social media strategies: Facebook, Instagram, TikTok, Google My Business.

 

Practical Application:

• Create branding assets, website content, and marketing posts
• Track progress with photos or digital files

 

Session 4: Marketing Execution & Course Wrap-Up (2 hours)

 

Theory:

Client Acquisition Techniques

• Leveraging digital ads, referral marketing, and word-of-mouth strategies.

Client Retention & Loyalty

• Creating loyalty programs, post-service engagement, and onboarding systems.

Practical Application & Personalized Planning

• Applying the above via case studies or sample business scenarios; developing action plans tailored to each participant’s goals.

Course Review & Q&A

• Recap of sessions and open discussion to clarify uncertainties and reinforce key takeaways.

 

Practical Application:

• Execute client acquisition and retention strategies

• Apply marketing plans in real-life scenario

• Daily logs or photos recommended to track progress

 

Note on Practical Component:

After each 2-hour theory session, the participant has 2–3 days to complete the practical component, applying the session’s topics in real-life scenarios. Completion is required before starting the next session, and participants should document their work with logs or photos to track progress and outcomes.

 

 

Why Choose Auto Stylers Academy?

• One-on-One Personalized Training – Tailored guidance for your specific business goals.
• Live Interactive Online Classes – Flexible learning while maintaining your current job or commitments.
• Industry-Expert Instructors – Learn from professionals with decades of experience.
• Real-World Application – Practical exercises and real business case studies.
• Post-Course Support – Ongoing mentorship and access to valuable resources.